Clik here to view.
App Personality Should Drive Mobile Advertising Strategy
Language EnglishApp Personality Should Drive Mobile Advertising StrategyUnderstanding your app's "personality" might not be the first thing you think of when devising your mobile marketing strategy....
View ArticleClik here to view.
New Industry Metrics in Mobile Advertising – Eliminate Guesswork
Language EnglishNew Industry Metrics in Mobile Advertising – Eliminate GuessworkBrands are quickly realizing that in order to build sustainable app businesses, it’s going to take much more than just...
View ArticleClik here to view.
July Didn't Turn the Heat Up for Promoting Mobile Apps
Language EnglishJuly Didn't Turn the Heat Up for Promoting Mobile AppsA recent study by eMarketer revealed that 63 percent of mobile marketers are either not trying to measure return on investment on...
View ArticleClik here to view.
Is the New iPad Worth the Wait? ...Regardless I Still Want One
Language EnglishIs the New iPad Worth the Wait? ...Regardless I Still Want OneAs we anxiously wait for the new iPad’s in-store debut tomorrow, Mashable is reporting that Apple is offering consumers a...
View ArticleClik here to view.
SEO Best Practices for Android Apps
Language EnglishSEO Best Practices for Android AppsHow often do you think about your App Title, Landing Page and Meta Tags? Maybe you review it every time there’s an app update, maybe less often. At...
View ArticleClik here to view.
iPhone App Downloads Continued to Fall in April While Competition Heated Up
Language EnglishiPhone App Downloads Continued to Fall in April While Competition Heated UpOur April Fiksu Indexes indicate that mobile marketers began picking up the pace as they moved out of the...
View ArticleFiksu Interviews: Achieving Success in App User Acquisition
Language EnglishFiksu Interviews: Achieving Success in App User AcquisitionIt’s no surprise that a recent Millward Brown study revealed that American’s daily time spent on mobile devices now outpaces...
View ArticleClik here to view.
App Marketing Costs Hit All-time High in June
Language EnglishApp Marketing Costs Hit All-time High in JuneThe indexes have made history this month, as the Cost Per Loyal User (CPLU) Index breached the $2 threshold for the first time in its four...
View ArticleClik here to view.
Updated eBook: Best Marketing Practices for Growing Your Mobile App
Updated eBook: Best Marketing Practices for Growing Your Mobile AppWe’re happy to announce we’ve got a new and improved version of our most popular ebook, Best Marketing Practices for Growing Your...
View ArticleClik here to view.
Watch: Tips with Tom: 10 Best Practices for Growing Your Mobile App
Watch: Tips with Tom: 10 Best Practices for Growing Your Mobile AppWe recently released a new edition of our most popular ebook, Best Marketing Practices for Growing Your Mobile App, which you can...
View Article